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ideal for all skin tones
Penguin Books and The Guardian
Loni Edwards
which shows how to gather all the information together
The set contains 48 illustrated dino chips as well as a cardboard dinosaur head to store them in
Promoting Fashion Format:Paperback ideal for all skin tonesThe marketing and promotion of fashion is entering a fast moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion. Individual chapters then look at social media, e commerce and online fashion retail, personal selling and offline fashion retail, direct marketing, fashion
